Blog Archives

Call to Engage

Most websites are designed to direct you towards a “call to action.” This may be a call to purchase, contact, subscribe, tweet, or download. “Click here” and your wildest fantasies will come true… This is a very important component to brick and mortar businesses on the Web that need to quantitatively measure the number of […]

Smell the Roses

“Stop and Smell the Roses” …is a famous saying to people who are constantly rushing from here to there, without any enjoyment of the process, no time to reflect on life. In recent history, this statement had validity. People were goal-driven, results-oriented, and didn’t pay attention to anything but the bottom line. Then came the […]