Andy Vaughn

Blog Archives

Call to Engage

Most websites are designed to direct you towards a “call to action.” This may be a call to purchase, contact, subscribe, tweet, or download. “Click here” and your wildest fantasies will come true… This is a very important component to brick and mortar businesses on the Web that need to quantitatively measure the number of […]

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How to find out if it’s just You

Yesterday, I met with a client who had a drop in contact requests for his product over the last month. We took a look at the website analytics, compared conversions, and indeed his numbers were down from the same month last year. We could assume economic shifts, weather changes, or voodoo curses may have caused […]

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