Andy Vaughn

Category: business

Unexpected Marketing Gold

Google’s core update back in August shook up SEO for quite a few businesses. One unexpected, but positive shift was a re-allocation of content weighting emphasis towards Image and Product searches for businesses that run strong on product content. After the core update, one of my clients experienced a drop in long-tail, non-business-value Web impressions, […]

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WordPress and SEO

WordPress is perfectly designed for taking maximum advantage of SEO “tricks”, and converting it to high-visibility conversion pages for your business. I’ve done this numerous times with clients, and have seen it have tangible effects. Note: You can achieve the same effect I’m about to discuss with hand-coded websites or other CMS’s (Drupal for example), […]

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Dunbar’s Number

Dunbar’s Number is a theory suggesting that there is a limit to the number of stable social relationships one can keep track of and maintain. From Wikipedia: It has been proposed to lie between 100 and 230, with a commonly used value of 150. When I first started on Twitter, I had a difficult time […]

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